Independent Property Advisory · Australia

Smart Advice. Expert Guidance. Better Property Outcomes.

Locate Negotiate is an independent, fully licensed property advisory business, working exclusively for our clients across residential, commercial and specialised property services. Our clients’ interests always come first. Expert guidance on your side.

37+Years Experience
$1B+In Property Transacted
100%Independent Advice
NationalCoverage

Meet John Gibson, Managing Director

A quick word from our Managing Director on how Locate Negotiate works for you, and only you.

John Gibson, Locate Negotiate

Our Services

How We Help Our Clients

Whether you’re buying, selling, leasing or seeking independent property advice — we work exclusively for you. Expert guidance on your side.

For Buyers

Residential Buyer’s Agent

Full search and acquisition, negotiate-only, Guided Purchase Advisory and auction bidding — four ways to have an expert in your corner when buying property.

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For Business

Commercial Buyer’s Agent

Independent commercial property acquisition — from identifying opportunities to negotiating the right price on commercial assets, retail, industrial and development sites.

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For Tenants

Commercial Tenant Representation

Expert lease negotiation, rent benchmarking and incentive management — ensuring businesses secure the right premises on the right terms.

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For Sellers

Vendor Advocacy

Independent representation for property sellers — working with you to select the right agent, manage the campaign and negotiate the best outcome, at no additional cost.

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Property Advisory

Consulting & Advisory

Standalone advisory engagements for clients who need independent property counsel — market assessments, SMSF property advice, due diligence and strategic guidance.

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For Families

Aged Care Assist

Sensitive, family-first property guidance for families navigating aged care transitions — helping manage the sale or transition of a family home with care and expertise.

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The Difference

Why Clients Choose Locate Negotiate

100% Independent

We receive no commissions from agents or developers. Our only obligation is to our client — which means our advice is always genuinely independent.

37+ Years of Expertise

John Gibson’s decades of experience across residential, commercial and specialised property means you benefit from knowledge that can’t be shortcut.

Off-Market Access

Through 37+ years of industry relationships, we regularly access properties before they’re publicly listed — giving our clients a significant advantage.

Hard Negotiation

We negotiate property transactions professionally every week. That experience and discipline produces consistently better outcomes for our clients.

John Gibson — Locate Negotiate

About John Gibson

37+ Years Working Exclusively for Property Clients

John Gibson founded Locate Negotiate after more than a decade running his own successful real estate business — covering residential and commercial sales, auction campaigns and property development. He saw firsthand how rarely buyers and sellers had genuinely independent expertise on their side.

Today, Locate Negotiate works exclusively for its clients — never for agents, developers or vendors on the other side of a transaction. With over $1 billion in property transactions and a reputation built entirely on referred business, John and the team bring the same rigour and independence to every engagement.

$1B+
Transacted
37+
Years Experience
REINSW
Member
National
Coverage

About John & The Team

Client Stories

What Our Clients Say

★★★★★

“Working with John Gibson truly transformed our property search. His extensive experience and strategic know-how, paired with his exceptional negotiation skills, helped us land our dream property. You can’t do better than Locate Negotiate.”

Stuart and Monica K.

★★★★★

“It was great working with John. He had local knowledge, good advice and connections that eventuated in a successful property purchase. We were able to gain access to an off-market opportunity. He communicated well and was very supportive throughout.”

Candice Komazec — Google Review

★★★★★

“I’m convinced we saved a lot of money by using Locate Negotiate. We didn’t have the experience or the skills when it came to property negotiations and determining what a property is worth. Brilliant service!”

F & L Reardon

Talking Property with John Gibson

Property Conversations with Australia’s Best

John hosts Australia’s sharpest property podcast — real conversations with well-known Australians about property, investment and what they’d do with money in today’s market.

Mark Bouris

BUSINESS ICON & FINANCE AUTHORITY

Mark Bouris joins John to talk money, property, risk and the thinking behind making smarter decisions in today’s market.

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Laura Jayes

Sky News Anchor & Political Journalist

From her first apartment to a $3 million question — Laura’s sharp, honest take on property investing and what she’d do differently.

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Wayne Pearce

Rugby League Legend & Businessman, OAM

Wayne shares his approach to trading property strategically — and why buying and selling with discipline is the key to long-term wealth.

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Jim Wilson

Veteran Broadcaster & Media Personality

Jim’s first investment, a pivotal conversation with his sister, and the strategy that shaped his approach to property ever since.

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Common Questions

Frequently Asked Questions

What does Locate Negotiate do?

Locate Negotiate is an independent, fully licensed property advisory business offering six specialist services: residential buyer’s agent, commercial buyer’s agent, commercial tenant representation, vendor advocacy, consulting & advisory, and aged care assist. All services are delivered independently — we work exclusively for our clients with no conflicts of interest.

What is an independent buyer’s agent?

An independent buyer’s agent represents the purchaser — not the vendor — throughout the property buying process. Unlike a selling agent whose job is to maximise the sale price for the vendor, a buyer’s agent works exclusively for the buyer. At Locate Negotiate, we have no commercial relationships with selling agents or developers, which means our advice is completely unbiased.

What is vendor advocacy?

Vendor advocacy is an independent service for property sellers. Rather than going directly to a selling agent, a vendor advocate manages the entire sale process on your behalf — selecting the right agent, overseeing the campaign, and negotiating the best outcome. Locate Negotiate’s vendor advocacy service is available in most cases at no additional cost, as our fee is shared from the selling agent’s commission.

Do you work with buyers and sellers outside of Sydney?

Yes. Locate Negotiate works with clients purchasing and selling property across Australia. John Gibson has over 37 years of experience in both NSW and QLD markets, and regularly works with interstate and remote clients who need a trusted expert on the ground.

How do you access off-market properties?

Through 37+ years of industry relationships, we regularly hear about properties before they’re listed publicly. Many Locate Negotiate clients secure properties that were never advertised on Domain or realestate.com.au — giving them access to opportunities most buyers never see.

How do I get started?

Every engagement starts with a free, no-obligation consultation. We’ll take the time to understand your situation, explain how we can help and recommend the most appropriate service for your needs. You can book online, call us on 1300 008 006 or email enquiries@locatenegotiate.com.au.

Recent Work

Case Study Spotlight

Real outcomes for real clients — a few recent engagements across our services.

5 Parkinson Road, Spring Farm

Residential Buyer’s Agent

Investment Acquisition — Spring Farm

A busy professional needed a low-maintenance investment with strong rental demand and no strata. We identified, assessed and negotiated a freestanding home in Spring Farm — targeting infrastructure growth near Western Sydney Airport and the Bradfield City precinct.

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Willarong Road Caringbah

Residential Buyer’s Agent

Investment Acquisition — Caringbah

A time-poor professional sought an investment apartment in Cronulla or Caringbah with strong growth prospects and rental demand. We identified on- and off-market opportunities, managed due diligence and negotiated a strong outcome on their behalf.

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Mount Street Walk Pyrmont

Vendor Advocacy

Luxury Apartment Sale — Pyrmont

A rural-based client needed to sell her luxury Pyrmont apartment with limited Sydney contacts and uncertainty about market conditions and agent selection. We managed the entire campaign — from agent selection through to settlement — delivering a strong result with minimal stress.

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Get Started Today

Ready to Talk? There’s No Obligation.

Every engagement starts with a free conversation. Tell us what you’re trying to achieve — we’ll tell you honestly how we can help.