Summary
Pre-Sale Preparation & Sales Campaign Management
We were engaged by family members to provide advice and vendor advocacy services in preparation for the sale of their family home.
The property required a facelift before going to market, so our role was to develop a pre-sale strategy, coordinate improvement works, assist with agent selection and oversee the sales campaign to ensure our clients were supported throughout the process.
Key Points
- Assessed the property and developed a pre-sale improvement strategy.
- Identified and coordinated key building and maintenance works.
- Prepared scope of works, organised quotes and kept the budget controlled.
- Engaged a builder to oversee and coordinate the works.
- Arranged agent appraisals and conducted our own due diligence on pricing and strategy.
- Assisted with agent selection and campaign preparation.
- Worked closely with the agent during the campaign and kept our clients informed every step of the way.
Outcome
Despite some challenges with the property’s floor plan configuration, the campaign generated buyer interest and an acceptable offer was secured.
Our experience, close oversight of the process, proactive management of the selling agent, and consistent communication with our clients were key factors in achieving the result.